Job Information
Union Programmatic Media Specialist in Charlotte, North Carolina
Union is a creative & performance marketing agency that creates omni-channel campaigns, unleashing creativity on a data-driven world, helping brands produce memorable, measurable and repeatable results.
We’re looking for a Programmatic Media Specialist with proven experience in digital marketing using paid media. Candidates should have either managed service experience, self-service experience or both. For self-service experience we prefer experience in the following platforms: Display & Video 360, Campaign Manager 360 and Google Analytics. Experience on Adroll and Amazon DSP is a plus. Candidates should have 2+ years of industry experience and at minimum 1 year of Programmatic experience. Candidates should be authorized to work in the U.S. at this time.
The ideal candidate will have both a collaborative mentality and a data-driven mindset that can drive positive ROI through programmatic channels. This person will be responsible for owning programmatic marketing operations across a variety of clients from strategy execution, planning, campaign structure management, campaign optimization, bidding strategies, and measurement. For candidates with managed service experience we would look for them to lead negotiations with vendors to achieve the best efficiencies based on budgetary goals. Your daily responsibilities will also include tracking and steering the programmatic campaigns towards the client’s KPIs whilst also providing insight into performance in the form of weekly status updates, monthly reporting and quarterly business reviews.
Requirements
Keen understanding of how the digital medium is consumed by the general population
Up-to-date knowledge of current programmatic marketing trends
Excellent interpersonal and communication skills
Experience managing and executing high budget paid media digital campaigns across channels
Deep knowledge of analytics platforms
Ability to develop solutions that emerge from a strategic foundation
Confidence in presenting work and ability to interact comfortably with the team and clients
What we're looking for:
Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have:
Ability to think creatively
Ability to bring innovative solutions to the table
Ability & desire to work collaboratively within a team environment
Genuinely nice and kind personality
Passion for not just fulfilling an assignment, but in adding value, pushing the boundaries and creating amazing work
Hard-working & self-motivated mindset
Ability to juggle multiple projects
Ability to quickly resolve issues as they arise
Up-to-date knowledge of current trends
Meticulous attention to details and overall product quality
Benefits
Tight Knit Team
Inspiring Work
Matching 401K
Third Thursdays
Paid Time Off
Profit Sharing
Studiodays
Health Benefits
Professional Development