Job Information
Nexstar Media Group Senior Account Executive in Dayton, Ohio
A friendly, affordable midwestern city with so much to offer. Work, play, and enjoy life in the “Gem City.” Dayton is known as the birthplace of aviation, and features a mecca of restaurants, festivals, museums, sports teams, and entertainment. Forbes named Dayton one of the top 20 best cities to live in as a career professional. Trulia ranked Dayton the #2 least expensive city to live in out of the top 100 metropolitan areas in the country. Come join a growing team and affordable midwestern city.
If you are an experienced Sales Executive excited about media and entertainment, we have a great opportunity for you at WDTN/NBC & The Dayton’s CW. We’re looking for a dynamic, enthusiastic results-oriented Marketing Consultant to join our team. We have two great TV Stations, local news vehicles - broadcast, digital and social, and an industry-leading targeted digital platform to help you create effective marketing campaigns for your clients. We will provide you with a list of billing accounts as we train or retrain you. If you are a competitor looking to move up, enjoy meeting people and asking for their business, and New Business Development is in your DNA, then we want to talk with you.
Duties & Responsibilities:
Implements strategies to consistently meet or exceed revenue targets for existing, new and digital business, as well as corporate initiatives.
Develop assigned accounts, grow share of clients’ advertising spend while increasing their overall spend as well as cultivating new business relationships.
Establish credible partnerships within the local business community.
Educate prospects and clients on various forms of advertising to best reach their targeted audience.
Prepares and delivers researched and well thought out strategic advertising plans.
Sell solutions across all our platforms, television, digital, social media, promotions, and creative services.
Provide exceptional customer service.
Follows all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis.
Performs other duties as assigned.
Candidates will demonstrate the following skills:
Passion for contributing to a sales team with a positive mindset and collaborative spirit.
Strong time management skills and attention to detail.
Effective relationship building, customer service, communication and negotiation skills.
Superior business acumen related to new media, digital interactive initiatives and social media.
Media sales experience preferred and an excellent understanding of tv and media plans, advertising marketplace, and key competition.
Ability to quickly recover from adversity and rejection.
Ability to effectively communicate, build rapport and relate well to all kinds of people.
Professional appearance is a must.
Requirements :
Bachelor’s degree in either Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
Minimum three years’ experience in sales, preferably in the media field.
Experience with the Wide Orbit Sales & Traffic system, Monarch/Matrix CRM software, and various research databases (Nielsen, ComScore, Prime Lingo, AdIntel, Rhiza) would be preferred.
Proven track record in achieving long range objectives and implementing strategies and actions to achieve them.
Valid driver's license and reliable vehicle.
A love of TV, sports, and American culture.
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.