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Job Information
Academy Sports + Outdoors Loyalty Program Manager in Katy, Texas
Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth .
Job Description:
Education:
- Bachelor’s degree in relevant field of study or equivalent years of related work experience required
Work Experiences:
4+ years of experience in B2B Loyalty or Credit marketing
Large volume retail marketing experience preferred
Skills:
Strong interpersonal, written, verbal communication and presentation skills, with the ability to interface effectively with individuals at various levels both internally and externally
Knowledge and understanding of credit marketing principles and results analysis
Ability to remain organized, pay strict attention to detail, and meet critical deadlines within a high volume, fast-paced environment
Demonstrated analytical, organizational, problem solving and creative thinking skills with the ability to extract insights from data
Excellent business planning and development skills
Self-motivated with the ability to meet and exceed position requirements under minimal direction and supervision, independently and within a team setting
Ability to effectively prioritize workload in a fast paced, frequently changing environment
Responsibilities:
Manage loyalty program marketing execution within enterprise loyalty strategy to drive improved retention, engagement and satisfaction of rewards members
Create unified marketing calendar to drive program acquisition and engagement goals for the loyalty program and aligns to broader loyalty strategy
Develop clear, concise project briefs and timelines to align stakeholder execution across marketing and support functions
Ability to independently project manage marketing campaigns from briefing to execution and final measurement recapping
Works with cross functional stakeholders to plan and execute campaigns to test customer hypothesis, benefits, rewards and experiences to continually improve the loyalty program
Executes targeted promotional campaigns to rewards members including forecasting results, campaign delivery and post campaign measurement
Support the Director Loyalty Marketing in the creation of a loyalty roadmap and backlog of prioritized benefits testing
Ensure seamless integration of loyalty marketing campaigns across outbound paid media, owned channels and point of sale experiences that delivers clear understanding of program value proposition
Collaborates with store operations and customer care to ensure team members are trained, engaged and accountable for driving acquisition and engagement of rewards members
Oversees the creative development, compliance and proofing execution for all outbound marketing content for the loyalty program
Forecasts, tracks and provides regular reporting for budgeted costs, promotional margin impacts and program results to department and enterprise leadership teams
Develop a thorough understanding of Academy policies, procedures, and safety rules
Duties may change; team member may be required to perform other duties as assigned
Physical Requirements & Attendance:
Regular attendance required
Acceptable level of hearing and vision to perform job duties
Adhere to company work hours, policies, procedures and rules governing professional staff behavior
Full time
Equal Employment Opportunity
Academy is an Equal Opportunity Employer and does not discriminate with regard to employment opportunities or practices on the basis of race, religion, national origin, sex, age, disability, gender identity, sexual orientation, or any other category protected by law.