Job Information
Autodesk Account Based Marketing Manager - Public Sector in New Delhi, India
Job Requisition ID #
24WD79997
Please note that this is NOT an open position. Please submit your CV here for future consideration.
Position Overview
Are you the kind of marketer that loves seeing your work improve the business? Do you want to be a part of a team where innovation, challenging the status-quo, and pushing the boundaries of possibility are the norm instead of the exception? Do you love knowing all the details about your customers so you can build programs that make their businesses more profitable, and more sustainable?
Autodesk is looking for an Account Based Marketing Manager to increase growth within a targeted set of accounts, promoting influence, executive engagement, long term customer relationships, awareness and adoption of Autodesk software and services. We ask that you have interaction and integration with the account sales team and their customers to help position Autodesk as a strategic partner, drive alignment, visibility, engagement, and our customers’ business forward. You will report to a Account Based Marketing Senior Manager and work in a Hybrid work environment.
Responsibilities
You will collaborate with sales on account plans, marketing strategy, tools, and customer programs
Identify marketing opportunities to intentionally support and drive the business
Partner with broader organization of account-based marketers to agree on programmatic campaigns which apply to public sector/Government accounts
Plan out account-based marketing plans with clear growth, executive engagement, pipeline and revenue goals
Identify and participate in Industry Events to lead Reputation, Revenue and build relationships with Senior Government Officials
Identify and work with Important Industry Associations that can help in Public Sector
Nurture contacts within the prioritized accounts and engage that audience with innovative, unexpected and intentional marketing to lead account opportunities
Identify and nurture buyer committee in the accounts
Foster peer-to-peer interaction in our customers within their industry and across industries to enable customers to share best practices
Develop new and use existing programs, tools and assets designed to showcase Autodesk as a strategic partner to help the customer to get the most value out of our solutions, relationship and services
Build programs including planning, logistics, budget, list management, follow up and reporting
Measure the success of your account-based marketing programs from a contact, pipeline and marketing investment perspective
Navigate the Autodesk organization and use professional networks to identify internal and external resources, partners, and programs that support account goals
Be the ‘voice’ of the account teams and their customers to the larger Autodesk organization to ensure that their needs are considered as programs and tools are developed and put into place
Minimum Qualifications
Bachelor’s degree in marketing or related field with 10+ years in B2B enterprise software
Provide strategic and consultative input to sales team
Experience originating fresh breakthrough ideas in an account-based marketing capacity to support sales goals, validating those ideas with important partners and carrying them through to execution
Direct customer-facing experience in account-based, field marketing or solution sales role
Executive engagement and event management experience
Team player able to work cross-functionally
Experience using salesforce, marketo, Allocadia and other marketing tools
Ability to travel - up to 30% during peak times
The Ideal Candidate
You’re an innovator. You understand account-based sales and your accounts inside out, can propose and execute new approaches and programs to move account plans forward
You have experience devising marketing strategies and implementing programs in Public Sector (Central and State Govt)
You’re strategic and tactical. You provide input to account plan strategy to ensure marketing is relevant and used. You contribute to the sales process, and implement tactical programs
You enjoy being part of a team. To lead your own intentional account-based efforts, you create and use relationships and contacts internally to extend programs to customers
Not only can you create, propose, and sell your program ideas, you are known for encouraging agreement on sales and building upon programs, assets and agreed deliverables
You’re an extension of the sales team. You’re a marketer with a customer-focused and business development orientation. You are comfortable in front of all levels of customers, often serving as the ‘face’ of marketing to the customer
You have an experience to interface with internal and external executives
You have experience running events, working with partners to lead important engagements in Public Sector
You have experience driving CXO/Executive Connect Programs
#LI-BB3
Learn More
About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.
When you’re an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!
Salary transparency
Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, we also have a significant emphasis on discretionary annual cash bonuses, commissions for sales roles, stock or long-term incentive cash grants, and a comprehensive benefits package.
Diversity & Belonging
We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
Are you an existing contractor or consultant with Autodesk?
Please search for open jobs and apply internally (not on this external site).
Autodesk
- Autodesk Jobs