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概述

Job Summary 岗位概述

Marketing: defines marketing strategies and manages products and services throughout their life cycles to meet and exceed revenue and profitability objectives. Identifies customer needs and conducts market research to inform marketing strategies and offerings. This position also defines pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth, and improved profitability.

市场部：负责制定营销策略，并在产品和服务的整个生命周期内对其进行管理，以实现并超过收入和盈利目标。确定客户需求，并进行市场调研，为营销策略和产品提供信息。此职位还负责确定定价、产品定位、促销、品牌和分销，以提高客户忠诚度、促进销售增长和提高盈利能力。

职责

Essential Functions and Responsibilities: 职责描述

• Manage and lead the development & execution of the product marketing strategy of related product portfolios;管理和领导相关产品组合的营销策略的制定和执行；

• Manage new product launches and related marketing plans; support the BD and MAH projects管理新产品发布和相关营销计划；支持BD和MAH项目

• Design and implement related marketing programs;设计和实施相关的营销方案；

• Responsible for the forecasting, pricing, inventory management and business plans for respective products;负责相应产品的预测、定价、库存管理和商业计划；

• Work with registration team to initiate and follow through the registration process of related products;协助注册部发起和跟进新产品注册流程

• Be the technical and clinical expert for the respective product lines;担任各自产品线的技术和临床专家；

• Develop sales training programs for the sales force and distributors and conduct the training;为销售人员和经销商制定销售培训计划并进行培训；

• Collaborate with Prof. Ed team to develop innovative Prof Ed models and help with its execution;与Prof. Ed团队合作，开发创新的Prof. Ed模式，并协助执行；

• Monitor and report on competitive related activities;监测和报告与竞争相关的活动；

• Provide support to the sales organization, product development teams and distribution channels for assigned product lines.为指定产品线的销售组织、产品开发团队和分销渠道提供支持。

资质

Qualifications 任职资格

• Bachelor’s degree or above, 5+ years experience in the healthcare industry, product management experience in the vascular interventional field preferred本科及以上学历，具有5年以上医疗行业工作经验，有血管介入领域产品管理经验者优先

• Good business acumen, with a strategy-thinking mind具有良好的商业头脑以及战略思维能力

• Good data analytical skills and presentation skills具备良好的数据分析能力和演讲技能

• A good team player with strong communication skills具有良好的团队合作精神和出色的沟通能力

• Experience in marketing activity initiatives, creative thinking具有市场营销活动计划方面的经验，具有创造性思维

• Can do things Independently with a can-do attitude and result-driven具有独立工作能力，具有积极进取的态度，并以结果为导向

• Fluent in English both verbal and written具有流利的英语口语和写作能力

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工作地点 CN-31-Shanghai

ID 2024-2965

类别 营销

类型 Regular Full-Time

CORDIS is proud to be an equal opportunity employer, values diversity in all its forms is and committed to fostering an inclusive work environment. We are committed to advancing our culture of belonging, where all teammates feel seen, heard, and appreciated and encouraged to be their authentic selves. Our team is invested in attracting, retaining and growing top talent. Our Teammates are the core of our innovation and success. Cordis is an inclusive, engaging place to work and grow a career. CORDIS is committed to offering reasonable accommodations, upon request, to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact GlobalHR@Cordis.com