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About us

Treasury Wine Estates (TWE) is a premium focused, global leader in wine with strong positions in key global markets, supported by an unrivalled global footprint, business model, award-winning premium brand portfolio and a talented global team of over 2,500 people. Listed on the Australian Securities Exchange (ASX), we know that it’s the thinkers, makers and doers who have the most impact as we strive towards being recognized as the world’s most admired premium wine company.

TWE is the largest exporter of Australian wine to Asia, with our brands – especially Penfolds, Wolf Blass and Wynns - increasingly well known in the region’s more established wine markets. We have exciting plans in place to develop our Country of Origin offering with recently released wines from the US, France and Chile.

For more information, please visit www.tweglobal.com

What’s in it for you

• Attractive remuneration and healthcare benefits

• 20 days of paid annual leave per year

• Flexible work arrangement to support your wellbeing

• Outstanding career development opportunities to realise your full potential

• Collaborative and inclusive culture where people and performance thrive

About the role

Reporting to Senior Brand Manager, this role plays a pivotal role in conceptualizing, planning and executing exceptional events to strengthen Penfolds ambition to become a global luxury icon.

As a specialist in events production and management, takes ownership of all Penfolds events in the region including consumer, trade, media, corporate & partnerships and is accountable for ensuring seamless actions across multiple departments and stakeholders. This role should come with strong track record of delivering flawless luxury experiences that achieved the set-out objectives, goals and KPIs

EVENTS

• Work with Senior Brand Manager to build priorities and groundwork for events strategy and success metrics for each campaign

• With a focus on key markets, curate innovative brand experiences to increase brand awareness and desirability; events as strong recruitment drivers

• Conduct research with sound knowledge on luxury and competitor’s landscape to create compelling, high quality programs with clearly defined pathways to reach defined KPIs

• Adapt global toolkits or develop regional versions to amplify key programs and build consistencies across markets

• Assume full project ownership of events from inception to completion

• Managing, planning and executing all event operations and logistics not limited to additional staffing, wine orders, brand collaterals, transportation and warehousing

• Ownership of the full-year events calendar, ensure that it is kept up to date and shared with relevant stakeholders

• Contribute to content creation and production of materials for events e.g. website, brochures, signages, etc

• Foster a collaborative environment by communicating effectively with cross-functional teams and external agencies

• Anticipate and mitigate any potential risks or challenges during the planning and execution stage; and resourceful in finding solutions

AGENCY MANAGEMENT

• Lead and manage planning and executions with multiple external agencies to ensure adherence to project timelines, deliverables and budget

• Drive efficient and effective work streams to ensure clarity and progress

• Develop high quality briefs for effective project communication with external agencies and hold agencies accountable for delivering against the targets.

• Provide clear, consolidated, timely feedback to guide agencies responses

• Develop framework for agency evaluation from brief to post event

REPORTING & REVIEW

• Prepare timely and comprehensive event pre, during and post campaign updates, reports and analysis

• Assist in development and delivery of brand presentations to internal and external stakeholders. This includes annual brand plans or other necessary brand reviews with the global and leadership teams and support in preparation of joint business planning or business updates with key distributors, retail & trade partners.

A&P MANAGEMENT

• Analyse the effectiveness of campaigns via metrics-led reviews, measure and assess ROI / KPIs, and evaluate learnings to support and guide future implementations

• Ensure timely submission and compliance with Finance, Legal and Procurement where necessary

• Responsible for Events A&P planning & forecast (1) ensure A&P planning meets strategic and financial objectives (2) manage spends within budgets and agreed ROI measures (3) accurate forecasting by projects and markets / channels while managing annual, quarterly & monthly forecast deadlines with Finance teams (4) ensure compliance to P2P process with POs raised according to internal policies (PO creation, invoice processing, payment release, reporting etc.)

About you

• Bachelor’s degree – in business, marketing, hospitality management or related disciplines

• Minimum 5 years events management and production experience

• Demonstrated track record in managing events of different scale that successfully delivered KPIs

• Understanding and experience in working with latest digital technology and is updated with trends in the events landscape

• Experience in managing luxury events is an added advantage

• Resourceful with credible network in the events field

• Proficient experience in budget control; Previous P&L management

• Fluency in English is a must

Culture

We bring our whole selves, we’re courageous and we deliver together – that’s our DNA. We’re a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth. We’re brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude. We’re definitely “glass half full” people and see challenges as opportunities and move with pace to achieve our goals.

If you’re ready to help us be the world’s most admired premium wine company, please apply now!

Inclusion and Diversity

Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, national origin or on the basis of disability. If you require any assistance to be included in our process, please contact recruitment@tweglobal.com, quoting the job title and reference number.

How to apply

We move quickly at TWE and continually review applications, so if you don’t want to miss out, apply today.

Please note that cover letters are not required (we really mean this!) All applicants will receive an email to invite them to complete online assessments that will cover three areas: personality profile, cultural fit and a cognitive assessment. The assessments should take around 30 minutes in total and you will be able to download a report at the end of it. We will then be in touch ASAP to update you on how your application is progressing. We ask you to try to complete the assessments ASAP – ideally within 24 to 48 hours.

Note that we prefer to deal with you directly; we haven’t briefed a recruitment agency on this role and won’t be accepting CVs through any recruitment agency, so please apply directly.