Job Information
Legrand NA Sr. Marketing Communications Specialist in United States
Position Description
At a Glance
Legrandis seeking a strategic, results-drivenMarketing Communications Senior Specialist,responsible for developing and executing marketing programs and tactics that drive consistent growth in the Residential channel. This individual will develop and execute initiatives targeting retail audiences and other customers working alongside our team of internal resources and external partners supporting the Electrical Wiring Devices division.
The ideal candidate has experience in achieving short and long-term objectives through the development and execution of marketing programs, sales and promotional materials, point of purchase merchandising, and retail advertising, etc, confidentially delivering day-to-day activities and priorities on-time, on-budget.
This position will report to the Director, Residential Marketing & Design.
What Will You Do?
Develop and implement all retail marketing communications. Responsible for managing the entire process beginning with a creative brief, gaining internal approval, and implementing all marketing materials on time.
Work directly with retailers. Works with account managers and retailers to develop joint marketing materials. Present to retailers along with sales teams.
Work collaboratively with internal teams on agency selection process. Responsible for working with the appropriate agency to ensure on time delivery of marketing materials.
Supports the tactical execution of marketing programs, such as customer newsletters and other programs as needed.
Develop in-depth understanding of the consumer brands and product offerings along with key differentiators.
Measure and analyze program results and implement improvements based on analysis.
Employ exceptional project management skills to consistently deliver projects on time and within budget within a complex matrix environment.
Identify and implement process improvements and cost reduction opportunities.
Performs other similar and related duties as required.
Qualifications
Education:
B.A. in marketing or related field.
Experience:
5-7 years experience in marketing communications.
Experience in retail channel is strongly preferred.
Skills/Knowledge/Abilities:
Sound understanding of marketing strategy.
Excellent written and proofreading skills.
Able to evaluate/edit marketing communication materials.
Understanding of retail channel and consumer experience
Experience in managing creative agencies strongly preferred.
Strong people skills, organizational skills, presentation skills, and business acumen.
Must be collaborative and able to work in a team-based environment, with strong leadership skills and desire to develop.
Demonstrated experience taking initiative of projects and finding areas of opportunity.
Proven ability to manage multiple projects while maintaining a high quality of work; superb attention to detail.
Strong Microsoft Office skills including SmartSheet, Excel, PowerPoint, and Word.
Overnight travel required, 1-2 times a quarter.
Company Info
About Legrand
Representing more than 150 years of innovation, Legrand is the global specialist in electrical and digital building infrastructures. Our purpose is improving lives by transforming the spaces where people live, work and meet with electrical and digital infrastructures and connected solutions that are simple, innovative and sustainable. Every day, over 39,000 Legrand employees work hard to enhance the buildings of tomorrow. Legrand is a global, publicly traded company listed on the Euronext ( Legrand SA EPA: LR ) with revenue of €7 billion, and products sold in 180 countries. For more information, visit www.legrandgroup.com/en
About Legrand North and Central America
Legrand North and Central America (LNCA) employs over 6,500 associates in 50 locations, working across six divisions/sector: Audio Visual, Building Controls Systems, Data Power and Controls, Electrical Wiring Systems, and Lighting. We hold a leading position in every North American market we serve and focus on exceeding our customers’ needs within the commercial, residential, and industrial industries. LNCA offers comprehensive medical, dental and vision coverage, as well as distinctive benefits like a high employer 401K match, above-benchmark paid maternity and parental leave, paid time off to volunteer, and an active/growing Employee Resource Group network. LNCA is an employee-centered, growing company with tremendous opportunity. For more information, visit legrand.us
About Legrand’s Electrical Wiring Systems Division
Legrand’s Electrical Wiring Systems (EWS) division provides the most complete line of residential, commercial, and industrial electrical wiring devices in the world. Through commitment to innovation and quality, EWS maintains the position of industry leader in wire and cable management and wiring devices categories, specializing in raceways, flexible floor, open space and outdoor power solutions, wire mesh cable trays and systems, and designer switches and outlets. With this comprehensive offering, EWS serves a range of exciting vertical markets, including commercial office and commercial interior, data centers, education, healthcare, hospitality, manufacturing, mixed-use developments and residential. For more information, visit legrand.us/electrical wiring devices
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Equal Opportunity Employer
LocationUS
Positions 1
Experience (Years) 5
Category Marketing